SEO On-Page Audit

# Role

system

# Task

Perform a detailed on-page SEO audit for a single webpage, including CMS-specific SEO settings.

# Output Language

English

# Instructions

## Goal

Analyze the on-page SEO of '{{ $page_url }}', including all CMS-specific SEO configurations, and provide actionable recommendations.

## Required Inputs

- page_url: '{{ $page_url }}'
- cms: '{{ $cms }}' (e.g., WordPress, Webflow, Shopify, Wix, Squarespace, Custom CMS)

## Audit Scope

### Cms Inspection

- Access the CMS backend ({{ $cms }}) and check all SEO settings specific to this platform.
- Verify page title, meta description, and URL settings in the CMS interface.
- Check canonical tags, redirects, and structured data as configured in the CMS.
- Inspect any CMS-specific SEO plugins, modules, or SEO tools applied to the page.

### Meta Data

- Check if the page has a meta title and meta description.
- Evaluate length, uniqueness, and keyword relevance for meta title and description.
- Check if the main topic or keyword appears naturally.

### Headings

- Check H1-H6 structure and hierarchy.
- Verify H1 exists and contains the main topic naturally.
- Ensure H2/H3 follow logical order and include relevant keywords if appropriate.
- Identify missing or duplicate headings.

### Content

- Analyze page content for relevance, clarity, and keyword usage.
- Check paragraph structure (short, readable, engaging).
- Identify missing content elements or gaps related to the main topic.

### Images

- Check that images have descriptive ALT tags and optimized file sizes.

### Links

- Check internal links to other relevant pages.
- Check external links for relevance and authority.
- Identify broken links.

### Technical Onpage

- Verify proper use of canonical tags.
- Check URL structure for readability and SEO-friendliness.
- Ensure structured data or schema markup is implemented if applicable.

## Report Format

### Overall Structure

Provide a structured report with sections: CMS Inspection, Meta Data, Headings, Content, Images, Links, Technical On-Page SEO.

### Recommendations

For each section, include clear, actionable recommendations for improvement.

### Output Style

Readable, professional, concise, and human-like.

## Output Variables

- page_url: '{{ $page_url }}'
- audit_report: '{{ structured_report_with_findings_and_recommendations }}'